There has been chatter about Sony making its own medium format camera system for about as long as Sony has made image sensors for other brands' medium format cameras. Sony's recent reveal of the 65mm-format Rialto 65 image sensor block for Venice 2 cinema cameras has only strengthened these rumors. However, the speculation is pipe dreaming, at best.

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camera_holic posted a photo:

Fujifilm 400 35mm film
Venezia, Italy

camera_holic posted a photo:

Fujifilm 400 35mm film
Venezia, Italy

ShutterNut... posted a photo:

Please be aware... ALL Photos are purely for entertainment. I am no expert. Titles are from recognition - what I was told - or a quick search. Polite comments or corrections are welcome.

Fujifilm is taking its Instax brand on the road this summer with the launch of the 2026 Instax Capture the Joy Tour, a nationwide experiential event designed to give consumers hands-on access to the company’s instant cameras and smartphone printers.

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Viltrox has announced another vintage-inspired on-camera flash. The Viltrox Vintage Z1 Pro TTL Retro promises old-school style with new-school lighting technology, all for under $60.

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ShutterNut... posted a photo:

Yet another camera I once owned but moved on to a new home when I sold off my old camera collection

camera_holic posted a photo:

Fujifilm 400 35mm film
Venezia, Italy

This week on the PetaPixel Podcast, we sat down with Yuji Igarashi, General Manager of Professional Imaging Products in Fujifilm's Imaging Solutions Division. Echoing Fujifilm's successful Focus on Glass event in early March, we mostly chatted about glass, including where Igarashi thinks Fujifilm succeeds, and where it can go from here.

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ShutterNut... posted a photo:

Please be aware... Photos are purely for entertainment. I am no expert. Titles are from recognition - what I was told - or a quick search. Polite comments or corrections are welcome.

ShutterNut... posted a photo:

Please be aware... ALL Photos are purely for entertainment. I am no expert. Titles are from recognition - what I was told - or a quick search. Polite comments or corrections are welcome.

Fotoman364 posted a photo:

Fujifilm 400 color film