Anger towards AI is growing as it becomes more deeply embedded in the workplace and daily life. Brands that want to use the technology and maintain customer trust would be wise to understand the reasons.
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Protesters marched against AI in London this February.
Brands are finally able to apply for refunds, but now they also have to decide how to deal with the customers who paid higher prices on their products, some of which are filing lawsuits against retailers demanding compensation of their own.
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This week, US Customs and Border Protection launched its online portal for businesses to recover their payments for president Donald Trumpโs โLiberation Dayโ tariffs, which the US Supreme Court deemed illegal in February.